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About us
What we do
At Mytime Active, we believe that every individual, family and community can get more out of life. We do this by making activity and healthy living easy, accessible and fun. By weaving it into part of local life, and embedding it into everyday routines, we aim to help our customers be healthier and happier, and live life to the full.
Our ethos
Simply put, we take a holistic approach to wellbeing. We are guided by our unique four pathways to wellbeing; Be Active, Eat Well, Be Positive and Be Together. We know from our experience, backed by research, that this approach creates longer term health and wellbeing that really makes a difference to people’s lives.
We keep healthy living simple and fun and take down the obstacles that prevent people getting involved and coming back for more. We are local and community based, because our customers, their family, friends and neighbours - everyone in the locality really matters to us.
As a charity and a social enterprise, we are here for the long term. Our customers can trust us to give them good advice and high-quality services with their long-term interest at heart. We charge affordable prices, and we reinvest all the money we make back into our services and facilities in the communities where we operate.
Our values
Our values are woven into everything we do, supporting the vision and shaping our culture.
Our strategic direction
As a charity and social enterprise, we combine pursuit of our mission with running the business in a financially sustainable way.
To achieve this, we will:
- Have a clearly defined employee experience, where we aspire for every employee to be proud to work for Mytime Active
- Improve member experience at all levels
- Deliver an integrated operational philosophy across all of our services
- Prioritise organic business growth in our existing communities
- Invest and innovate to improve commercial return
- Strengthen partnerships with local, regional and national stakeholders
- Only move into a new community where there is a strong fit and a sustainable scale of business
- Strengthen and consolidate our infrastructure to ensure support services are fit for purpose and more cost effective.
Our three core goals are:
Employee engagement score
We will move from lower quartile, currently 32 to upper quartile with a target of 75
Improve the wellbeing in our core communities
We will look to have a members Personal Wellbeing Factor 5% greater than that of the local Community
Deliver a sustainable EBITDA
We will maintain an EBITDA, between £1.2m to £1.5m, with our current EBITDA being £1.3m